When MINDBODY hosted its annual BOLD Conference in Santa Monica it was about more than just a vacation at the beach. (Although there was plenty of access to the ocean!) With a theme of “Forward,” the two-day event was designed for just that—to propel salon owners ahead with great insights and ideas from dozens of business leaders and experts. 

Over the course of two sunny days, topics ranged from budget-minded marketing and evaluating key performance indicators to sharing your vision with employees, nurturing savvy business partnerships and all things social media. And since the event was…