How To Use a Directional Blow-Dry Technique for Volumized Bobs

Styling can be difficult for clients, especially when they just got a new haircut! One of the challenges for our first-time bob clients is knowing how to properly style; so, keep them coming back to your chair by giving them knowledge they didn’t expect in the first place.

This is your chance to educate: Teach your clients with these three quick, easy blowout tips from the Senior Manager of Education at JCPenny Salon Jamie Harris Smith (@hairbyjsmith)

Here's Jamie's before and after—check out that smooth…