Formula

From Virgin to Vixen

March 29, 2016·1 min read

Virgin to Vixen

Here's a palate cleanser for you! From a basic blah look made up of mostly virgin hair to an icy blonde vixen that shines and shimmers, this transformation by Shawna Russell @hairbyshawna_russell from Vancouver is making us say "Ahhhhhh!" Here's what she says about this look.

"My client Kianna had previously a balayaged ombré in her hair," Shawna says. "She let it grow out for the whole year, but there was still a little blonde left on the ends when she decided she wanted something completely different than all the ombrés out there. It was her idea to go blonde, and I was super excited since she was a Level 7 virgin color. Of course I always let the client know that with a bleachout they should be willing to be in the salon every six to seven weeks to maintain roots, and the cost will be $150 minimum to maintain." 

Pricing: Shawna said bleachouts on virgin hair start at $350, and bleached root touch-up is $150. She charges $40 per .5 oz of Olaplex used. 

The Formulas

Natural Level::
7
Formula A:
Schwarzkopf Professional Igora Vario Blond Extra Power + 30-volume developer
Formula B:
Igora Vario Blond Extra Power + 20-volume developer
Formula C:
Wella Professionals Color Touch 10/6 + Igora Vibrance 1.9%
Formula D:
Igora Royal Vibrance 9.5-1 + Igora Vibrance 1.9%

Steps

1. Begin a virgin bleachout application with Formula A starting a half inch from the scalp almost to the ends. Shawna used Olaplex No. 1 in the formula for only the last inch because the ends had been previously lightened in a grown-out ombré look about a year prior.

2. Once hair reaches a Level 8, apply Formula B to roots and let it process to palest yellow.

3. Mix .5 oz Olaplex No. 1 + 3 oz. of water in an applicator bottle and apply to damp hair. Rest for 10 minutes.

4. On top of the first Olaplex treatment, apply Olaplex No. 2 and let rest for 10-15 minutes, then shampoo.

5. Tone with Formula C.

6. In subsequent sessions, tone with Formula D.

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