Formula

Emma Roberts' Honey Blonde Transformation

November 15, 2019·1 min read

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Fresh off the finale of "American Horror Story: 1984," leading lady Emma Roberts ditched her shoulder-length brunette locks and switched to a striking honey blonde hue with the help of Nine Zero One Salon's Nikki Lee (@nikkilee901)—and we're SO here for it! Nikki gave us the deets on how she achieved this stunning transformation on Emma, so keep scrolling to grab the formulas and how-to steps!

Style Note: "Honey got a new do! Emma is proving that not everything is going to be icy this winter. Instead, we’re keeping things warm. Since we knew we wanted to go long with her hair, we wanted to make sure the blonde wasn’t platinum-looking. Keeping it in this honey tone gives us a more natural and classic vibe for this holiday season," says Nikki.

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Before
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After

The Formulas

Formula A (decolorizing):
Joico Color Intensity Eraser + 10-volume LumiShine Developer
Formula B (highlights):
Joico Blonde Life Lightening Powder + 20-volume LumiShine Developer (working up to 30-volume)
Formula C (between foils):
Joico LumiShine Demi-Permanent Liquid 9NV + 8N + 5-volume LumiShine Developer
Formula D (root tap):
LumiShine Demi-Permanent Liquid 6N + 8N + 7V + 5-volume LumiShine Developer
Formula E (toner):
LumiShine Demi-Permanent Liquid 10SB + 9V + Clear + 5-volume LumiShine Developer

Steps

1. Apply Formula A to remove the previous color, then rinse and follow up with a treatment to strengthen and nourish the hair.

2. Foil the hair using Formula B, then apply Formula C between each foil.

3. Apply Formula D along the roots, let everything process and rinse.

4. Tone the hair using Formula E.

5. Rinse, then blow-dry and style as desired.

Finished look // Instagram via @nikkilee901

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