Venus Williams' Golden Blonde Transformation
Tennis superstar Venus Williams took a different type of set with Schwarzkopf Professional® to relaunch the cult-favorite IGORA VIBRANCE® Demi-Permanent Hair Color line. Schwarzkopf Digital Artistic Team Member Brendnetta Ashley (@edgybgirl) transformed one of two looks for Venus, including this luxury bombshell blonde.
"I experiment a lot with my hair color and styles," says Venus. "It wasn't until today [at the shoot] that I realized I could actually push it further and could do more. I thought I was doing enough, but after this, trust me—I'm going to be trying all kinds of things and I can't wait."
"When creating Venus' Blonde Bombshell look I want a rich tone that would reflect shine. This honey blonde not only reflects vibrancy and shine, but truly shows a daringly elegant side of Venus!" says Brendnetta.
BTC was on set with Schwarzkopf Professional and world-renowned athletes, check out the exclusive coverage here:
The Formulas
- Formula A (Root smudge)
- Schwarzkopf Professional® IGORA VIBRANCE® Demi-Permanent Color 5-5 + IGORA VIBRANCE 6-volume Activator Lotion (1:1)
- Formula B (Midlengths and ends)
- IGORA VIBRANCE 7-55 + 7-57 + 6-volume Activator Lotion (1:1)
- Formula C (Midlengths and ends)
- IGORA VIBRANCE 9-55 + 0-55 (6:1) + 6-volume Activator Lotion (1:1)
Steps
1. Apply Formula A around the entire head.
2. Alternating Formula B and Formula C in 1/4" to 1/2" sections, apply throughout the head for a natural-looking tone.
