Caitlin Ford—also known as @caitlinfordhair to her 168k Instagram followers—is a creative color specialist based in St. Louis. (You may recognize her signature design patterns like ‘The Rainbow Bang,’ ‘The Claw’ and ‘Unicorn Frappuccino Hair.’) She is also the owner of Rainbow Head Shop and winner of the 2018 #ONESHOT Color Video of the Year.
